My experience
10+ years designing digital products.
I spent 6 years designing Upland Software's customer engagement products, moving from UI/UX Designer to Senior UX Designer.
When Mobile Commons spun off as an independent company, it brought me on as its Lead Product Designer. Before that, I was the only designer at a startup, doing everything from landing pages to native apps.
At a glance
Domains
UX Enterprise · B2B SaaS · Messaging & martech · Customer engagement · Nonprofit & advocacy tech
Tools
Figma · FigJam · Claude & Claude Code · Figma MCP · Jira · Confluence · Notion
How I've worked
The only designer.
I've owned entire products end to end, with no inherited system or templates.
Design lead.
I've set direction and standards and mentored other designers.
Partner to product.
I've worked with PMs and engineering from discovery through QA, and shaped the roadmap, not just executed it.
Remote-first.
I've worked async with US-based teams across time zones since 2018.
Career
Lead Product Designer
A mobile messaging platform for nonprofits and advocacy organizations, independent after its 2025 spin-off from Upland Software.
As lead designer for the newly independent company, I owned research, UX, UI, and the design system end to end, working closely with product, engineering, and customer teams.
- Led design for MC+, an initiative to unify [4/5] legacy products into one platform: discovery, information architecture, and 300+ screens
- Built a 150+ component design system from scratch, with no existing system to inherit. It went on to shape the legacy products after the initiative was paused
- Designed and shipped a unified data table system that replaced inconsistent tables across products, serving both internal power users and customers
- Designed the Broadcast Builder, [one line: the problem and the AI angle]
- Kept design moving through two reorganizations as the company's lead designer
Senior UX Designer
Customer engagement business unit: Mobile Commons, Waterfall, Rant & Rave, and Second Street.
- Led strategic initiatives focused on user retention, improving key user journeys, features, and product areas
- Designed new features for product growth and innovation
- Worked as a key partner to PMs, planning and executing the product roadmap together
- Mentored and supported 2 designers
UI/UX Designer
- Designed major initiatives across multiple products in the customer engagement business unit
- Led the UI integration of Second Street after Upland acquired it, so it looked and felt like part of the product suite
UI/UX Designer
- Worked with the product team on the redesign of key areas of Tenrox (now Upland PSA), a project management platform
UI & Graphic Designer
An online car-selling marketplace in its early startup stage.
As the only designer, I covered everything marketing and development needed: ideating, prototyping, and testing work from brochures and banners to landing pages and native iOS and Android apps.
Want the full picture?
My resume has the details, and a 30-minute call is the fastest way to see if we're a fit.
Prefer email? hire-me@guillermo.design